The marketing department's dream: Material in seconds instead of hours, always on-brand. We built the solution that combines smart templates with an asset bank.

How to create content that AI systems love? This fourth part emphasizes the importance of high-quality, original, and well-structured material. Learn to create 'un-summarizable' value and understand the basics of Generative Engine Optimization (GEO).

Part 3 shows how you re-evaluate your SEO strategy for the AI age. Focus on semantic search, hyper-specific user intent, E-E-A-T, and technical SEO with structured data. The view on links and brand mentions also needs to be adjusted.

AI Overviews reduce organic traffic and drive 'zero-click searches'. This second part analyzes how your company's website traffic and customer behavior are affected. It requires new ways to measure success and value every, even indirect, interaction.

Google's new AI Overviews represent a paradigm shift for search and digital visibility. This function redefines how information is presented and consumed, forcing companies to fundamentally rethink their strategies for SEO and content. It's no longer just about ranking highest, but about becoming a trusted authority that the AI chooses to cite. This article is the first in a series that guides you through this new landscape and how you adapt your digital marketing - including visual content - for continued success.

Tame information overload with video in internal communication. Create clarity, increase engagement & save time. Learn how video streamlines your internal communication.

Maximize your B2B marketing 2025 by strategically integrating short-form video. Learn how to use short video in the buying journey, complement other content & plan resources.

In an era where artificial intelligence (AI) is rapidly changing how we work and run businesses, we present the AI ​​Triangle - a simple yet powerful model for maximizing the benefits of AI in both personal and professional contexts.

Improve your internal communications with animation! Learn about the key components, implementation, and measurement for effective animated internal communications. Discover how storytelling, custom characters, and infographics engage employees. Get tips on best practices and frequently asked questions. Read more in our blog post about digital internal communications!

In a world where corporate culture is increasingly crucial to attracting and retaining top talent, the onboarding process plays a central role. When a new employee steps into the workplace for the first time, it is not only an introduction to their new job, but also to the company’s values, the team they will be working with, and the expectations placed on them. HR faces the challenge of ensuring that this introduction is as seamless and informative as possible. 

In an era of technological advancement and digital communication, video has become a central tool in many sectors, including Human Resources (HR). Traditional video productions - such as corporate presentations and training films - have long been fundamental tools for HR. But, how can we broaden our horizons and think more strategically and innovatively about video in HR work?

In marketing, it is of utmost importance to stand out from the crowd and create meaningful connections with both existing and potential customers. Film has a unique ability to combine visual storytelling with emotional resonance, making it one of the most effective marketing tools. As a leading production company, we know the strengths and possibilities of the film medium. In this article, we will explore how and why film can be superior to other marketing methods. We will also highlight the best channels to show your film, from traditional TV to social media platforms like Facebook, Instagram, TikTok, YouTube and YouTube Shorts. So if you are thinking about harnessing the power of film to amplify your marketing strategy and reach potential customers, let us guide you through its many possibilities.

In the dynamic world of digital marketing, video has become an invaluable tool for social media marketing. Many companies use social media like Facebook and Instagram to create engaging content strategies that drive traffic to their website and increase brand awareness. If you've ever wondered how to create a strategy that creates value, increases interactions and conversions, or how to optimize social media management to achieve your overall business goals, then this article is for you. Dive deep into the world of digital strategy and discover how to integrate video to achieve better results on all your social channels.

Creating and editing videos has become increasingly important for companies looking to communicate their message in a visual and engaging way. In today's digital world, video editing can be the difference between just being part of the noise and actually making a lasting impact. By hiring professional video editing companies, businesses can take their visual communication to the next level and ensure their message reaches their target audience in a powerful way.

When it comes to producing educational or informational films, clients, producers and educators face an important decision: should they choose animated film or traditional filmed film? The choice is especially critical when the content to be presented is complex, expensive or difficult to film.

In this article, we will highlight the unique benefits and challenges of each format, focusing on the situations where animated film may be the most appropriate choice.

In today's digital world, educational film has become an increasingly popular way to share knowledge and create engaging educational material. To ensure that these films reach their full potential and become as effective as possible, professional guidance and strategic thinking are required during the production process. In this article, we will explore the best methods and techniques for producing educational films in an efficient manner. By following these guidelines and using the most innovative tools and techniques, you can, with the right supplier, create educational films that engage your viewers and transfer knowledge in a clear and memorable way. So join us as we take you through this professional guidance for efficient production of educational films.

If you’re looking for an effective way to market your business and reach your target audience, a corporate video is a great tool. A well-produced corporate film can deliver a message in an engaging and memorable way. But to take your corporate promotional film to the next level, you might want to consider partnering with a professional film production company. Read on to find out how such a partnership can help you realize your vision and reach your target audience more effectively.

The marketing world is constantly changing. It's difficult to reach customers today, it requires new and innovative methods that arouse customer interest. One method that is gaining more ground in this context is the use of animated films with 3D packshots.

With the help of this technology, you can take ordinary product images and transform them into animated films. This opens up new opportunities to showcase the product's specific features and functions in a more effective way than traditional still images. But there are also other benefits to creating animated films instead of still images.

Product marketing has changed dramatically in recent years, and there are now new alternatives for creating impressive and high-quality images of your products. Instead of investing in expensive product photography, 3D packshots are being used more and more. This technical method makes it possible for companies to render products in 3D format instead of taking physical images - a technique used in popular computer games. It is also much more cost-effective and flexible than traditional photography.

You may have also heard the term "chroma key" in connection with green screen filming. Chroma key is a term for the method of removing a specific color in video material; "Chroma" comes from the English term "chroma range" which means color range. The word "key" is used for the method of removing a color from a color range, so "to key" or "pull a key" in connection with green screen simply means removing the desired color.