The marketing department's dream: Material in seconds instead of hours, always on-brand. We built the solution that combines smart templates with asset bank.

How do you create content that AI systems love? This fourth part emphasizes the importance of high-quality, original, and well-structured material. Learn to create 'unsummarizable' value and understand the basics of Generative Engine Optimization (GEO).

Part 3 shows how you re-evaluate your SEO strategy for the AI age. Focus on semantic search, hyper-specific user intent, E-E-A-T, and technical SEO with structured data. The view on links and brand mentions also needs to be adjusted.

AI Overviews reduce organic traffic and drive 'zero-click searches'. This second part analyzes how your company's website traffic and customer behavior are affected. It requires new ways to measure success and value every, even indirect, interaction.

Google's new AI Overviews represent a paradigm shift for search and digital visibility. This feature redefines how information is presented and consumed, forcing companies to fundamentally rethink their SEO and content strategies. It's no longer just about ranking highest, but about becoming a trusted authority that AI chooses to cite. This article is the first in a series that guides you through this new landscape and how you adapt your digital marketing – including visual content – for continued success.

Tame the information overload with video in internal communication. Create clarity, increase engagement & save time. Learn how video streamlines your internal communication.

Maximize your B2B marketing in 2025 by strategically integrating short-form video. Learn how to use short video in the buying journey, complement other content & plan resources.

In an era where artificial intelligence (AI) is rapidly transforming how we work and operate businesses, we present the AI triangle - a simple yet powerful model to maximize the benefits of AI in both personal and professional contexts.

Improve your internal communication with animation! Learn about key components, implementation, and measurement for effective animated internal communication. Discover how storytelling, customized characters, and infographics engage employees. Get tips on best practices and common questions. Read more in our blog post about digital internal communication!

In a world where corporate culture is becoming increasingly crucial for attracting and retaining top employees, the onboarding process plays a central role. When new employees step into the workplace for the first time, it's not just an introduction to their new job, but also to the company's values, the team they will be working with, and the expectations placed upon them. The HR department faces the challenge of ensuring that this introduction is as seamless and informative as possible. 

In an era of technological development and digital communication, video has become a central tool in many sectors, including Human Resources (HR). Traditional video productions - such as corporate presentations and educational films - have long been fundamental tools for HR. But how can we broaden our horizons and think more strategically and innovatively about video in HR work?

In marketing, it's crucial to stand out from the crowd and create meaningful connections with both existing and potential customers. Film has a unique ability to combine visual storytelling with emotional resonance, making it one of the most effective marketing tools. As a leading production company, we understand the strengths and possibilities of the film medium. In this article, we will explore how and why film can be superior to other marketing methods. We will also highlight the best channels for showcasing your film, from traditional TV to social media platforms like Facebook, Instagram, TikTok, YouTube, and YouTube Shorts. So, if you're considering harnessing the power of film to enhance your marketing strategy and reach potential customers, let us guide you through its many possibilities.

In the dynamic world of digital marketing, video has become an invaluable tool for social media marketing. Many companies use social media platforms like Facebook and Instagram to create engaging content strategies that drive traffic to their website and increase brand awareness. If you've ever wondered how to create a strategy that generates value, increases interactions and conversions, or how to optimize social media management to achieve your overall business goals, then this article is for you. Dive deep into the world of digital strategy and discover how you can integrate video to achieve better results across all your social channels.

Creating and editing videos has become increasingly important for companies that want to communicate their message in a visual and engaging way. In today's digital world, video editing can be the difference between just being part of the noise and actually creating a lasting impact. By hiring professional video editing companies, businesses can take their visual communication to the next level and ensure that their message reaches their target audience in a powerful way.

When it comes to the production of educational or informational films, clients, producers, and educators face an important decision: should one choose animated film or traditional live-action film? The choice is particularly critical when the content to be presented is complicated, expensive, or difficult to film.

In this article, we will highlight the unique benefits and challenges of each format, focusing on the situations where animated film may be the most suitable choice.

In today's digital world, educational film has become an increasingly popular way to share knowledge and create engaging educational material. To ensure that these films reach their full potential and become as effective as possible, professional guidance and strategic thinking are required during the production process. In this article, we will explore the best methods and techniques for producing educational films in an effective way. By following these guidelines and using the most innovative tools and techniques, you can, with the right supplier, create educational films that engage your viewers and transfer knowledge in a clear and memorable way. So join us as we take you through this professional guidance for effective production of educational films.

If you're looking for an effective way to market your company and reach your target audience, a corporate video is a fantastic tool. A well-produced corporate film can deliver a message in an engaging and memorable way. But to take your company's commercial film to the next level, it may be a good idea to consider collaborating with a professional film production company. Read on to find out how such a collaboration can help you realize your vision and reach your target audience more effectively.

The marketing world is constantly changing. It's difficult to reach customers today, it requires new and innovative methods that arouse the customer's interest. One method that is gaining more ground in this context is to use animated films with 3D packshots.

With the help of this technology, you can take ordinary product images and convert them into animated films. This opens up new opportunities to showcase the product's specific features and functions in a more effective way than traditional still images. But there are also other benefits to creating animated films instead of still images.

Product marketing has changed drastically in recent years and there are now new alternatives for creating impressive and high-quality images of your products. Instead of investing in expensive product photography, 3D packshots are being used more and more. This technical method makes it possible for companies to render products in three-dimensional format instead of taking physical images - a step ahead of the technology used in popular computer games. It is also much more cost-effective and flexible than traditional photography.

You may also have heard the term "chroma key" in connection with green screen filming. Chroma key is a term for the method of removing a specific color in video material; "Chroma" comes from the English term "chroma range" which means color range. The word "key" is used for the method of removing a color from a color range, so that "to key" or "pull a key" in connection with green screen simply means that you remove the green color.