At a time when artificial intelligence (AI) is rapidly changing the way we work and run businesses, we present the AI Triangle - a simple but powerful model for maximizing the benefits of AI in both personal and professional contexts.

Improve your internal communication with animation! Learn about key components, implementation and measurement for effective animated internal communication. Discover how storytelling, custom characters and infographics engage employees. Get tips on best practices and frequently asked questions. Read more in our blog post on digital internal communication!

In a world where company culture is increasingly crucial to attracting and retaining top employees, the onboarding process plays a central role. When new employees step into the workplace for the first time, it is not only an introduction to their new job, but also to the company's values, the team they will be working with, and the expectations placed on them. The HR department faces the challenge of ensuring that this introduction is as seamless and informative as possible. 

In an era of technological development and digital communication, video has become a key tool in many sectors, including Human Resources (HR). Traditional video productions - such as corporate presentations and training videos - have long been fundamental tools for HR. But how can we broaden our horizons and think more strategically and innovatively about video in HR?

In marketing, it is crucial to stand out from the crowd and make meaningful connections with both existing and potential customers. Film has a unique ability to combine visual storytelling with emotional resonance, making it one of the most effective marketing tools. As a prominent production company, we know the strengths and opportunities of the film medium. In this article, we will explore how and why film can be superior to other marketing methods. We will also highlight the best channels to show your movie, from traditional TV to social media platforms like Facebook, Instagram, TikTok, YouTube, and YouTube Shorts. So if you're thinking about harnessing the power of film to amplify your marketing strategy and reach out to potential customers, let us walk you through its many possibilities.

In the dynamic world of digital marketing, video has become an invaluable tool for social media marketing. Many businesses use social media sites like Facebook and Instagram to create engaging content strategies that drive traffic to their website and increase brand awareness. If you have ever wondered how to create a strategy that creates value, increases interactions and conversions, or how to optimize social media management to achieve your overall business goals, then this article is for you. Dive deep into the world of digital strategy and discover how you can integrate video to achieve better results across all your social channels.

Creating and editing videos has become increasingly important for companies that want to communicate their message in a visual and engaging way. In today's digital world, video editing can be the difference between being just part of the noise and really making a lasting impact. By hiring professional video editing companies, businesses can take their visual communication to the next level and ensure their message reaches their target audience in a powerful way.

When it comes to the production of educational or informational films, commissioners, producers and educators face an important decision: should they choose animated film or traditional filmed film? The choice is particularly critical when the content to be presented is complex, expensive or difficult to film.

In this article, we will highlight the unique benefits and challenges of each format, focusing on the situations where animated film may be the most appropriate choice.

In today's digital world, educational films have become an increasingly popular way to share knowledge and create engaging educational materials. To ensure that these films reach their full potential and are as effective as possible, professional guidance and strategic thinking is required during the production process. In this article, we will explore the best practices and techniques for producing educational videos effectively. By following these guidelines and using the most innovative tools and techniques, with the right provider, you can create educational videos that engage your viewers and transfer knowledge in a clear and memorable way. So join us as we take you through this professional guide to effective educational video production.

If you are looking for an effective way to promote your business and reach out to your target audience, a corporate video is a great tool. A well-produced corporate video can deliver a message in an engaging and memorable way. But to take your corporate video to the next level, you may want to consider working with a professional video production company. Read on to find out how such a partnership can help you realize your vision and reach your target audience more effectively.

The world of marketing is constantly changing. Reaching out to customers today is difficult, requiring new and innovative methods to capture their interest. One method that is gaining ground is the use of animated films with 3D packshots.

Using this technology, you can take ordinary product images and turn them into animated films. This opens up new opportunities to showcase specific product features and functions more effectively than traditional still images. But there are also other advantages to creating animated films instead of still images.

Product marketing has changed drastically in recent years and there are now new options for creating impressive and high-quality images of your products. Instead of investing in expensive product photography, 3D packshots are increasingly being used. This technological method allows companies to render products in three-dimensional format instead of taking physical images - right on the heels of technology used in popular computer games. It is also much more cost-effective and flexible than traditional photography.

You may have even heard the term "chroma key" in the context of green screen filming. Chroma key is a term for the method of removing a specific colour in video material; "chroma" comes from the English term "chroma range". The word "key" is used for the method of removing a colour from a colour gamut, so "to key" or "pull a key" in the context of green screen simply means to remove the actual colour.

Using film as a marketing tool can have a major impact on the profitability of a company or organisation. A well-made and engaging film can help increase sales, boost customer loyalty and even attract new customers. To get the most out of your promotional film production there are a few key things to research, consider and act on. In this article we look at some of them.

One of the most common questions we get is; "How much does it cost to produce a film?"

A perfectly valid question and we absolutely understand why it is asked, but we have to answer every time in the same boring way - "It depends..."

Because it depends on a lot of factors, so many that we would probably scare the person who asked, if we started to rattle off all the items that drive the cost of a film production.

In fact, most of the time, the person sitting on the answer is the person who asked the question in the first place, it's just that they don't know about it... yet.

Visual information is easier for the human brain to process, and it is for this very reason that images and films are known to be more effective than text in capturing the audience's attention.

However, you also have to consider that every minute 300 hours of video are uploaded on YouTube alone. So if you thought it would be enough to produce a video, upload it to a free video platform and share it on social media, you're just following in the footsteps of millions of others, and there's a good chance you won't achieve the impact you had in mind.

Visual information is easier for the human brain to process, and it is for this very reason that images and films are known to be more effective than text in capturing the audience's attention.

However, you also have to consider that every minute 300 hours of video are uploaded on YouTube alone. So if you thought it would be enough to produce a video, upload it to a free video platform and share it on social media, you're just following in the footsteps of millions of others, and there's a good chance you won't achieve the impact you had in mind.